Making a product demoSat, 12th Nov '11, 11:55 am::

I'm making a product demo for KType and wanted to study some examples of well-designed demos before I got started. I'm looking for products that aren't straight-forward (buy plane tickets on your phone) but rather have slightly difficult to explain concepts (home media server that provides playlist sharing and wifi media-streaming without DRM issues). I want to learn how they've taken a complex idea and managed to explain the core concept in a few dialogs or slides.

KType is one of the many software projects out there to help people with speech disabilities. Saying that it "helps people with speech disabilities communicate better" doesn't really drive home the point. There are a hundred apps and devices that try to do the same. What sets it apart is that it is built for unsteady hands and works well even when the user has difficulty in using the iPad touchscreen. In addition to the tons of neat features (make your own keyboard, intelligent suggestions/word-completion), KType is simple enough that anyone can customize it. It is easy for me to write a paragraph extolling the virtues and features of KType but it is really difficult to compress that down to 60-90 seconds of digestible, non-boring video.

After going through hundreds of demos, here are some that I liked for one reason or another (please excuse the lack of capitalization/spelling in my raw notes below):

ipad-app demos:
early edition - http://vimeo.com/30786501
paperlinked - http://vimeo.com/15369816
qwiki - http://vimeo.com/22633007
flying books - http://vimeo.com/25833596

media-sharing/viewing:
goab - http://vimeo.com/21386019
soundcloud - http://vimeo.com/31084756
reader - http://vimeo.com/27194571
sugarsync - SugarSync - Access All Your Data Anytime.
mediarover - MediaRover Product Demo
boxee - Boxee - Media Center

software-as-a-service:
emailcenter - http://www.emailcenterpro.com/video.php
appointment+ - Appointment-Plus Product Demo

big-company:
salesforce - Salesforce.com: Sales Cloud Demo
cisco click - Give a Click to Change the World
ms crm - Microsoft CRM Product Demo

accessibility:
iportal morse - iPortal Accessibility demo
my first aac - My First AAC Demo

actual use:
ebay - eBay iPad App Demo Video
mixrank - MixRank Overview
exacqvision - exacqVision iPad app

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